Project Description

Various original designed swag gift items for At-Bay internal employees and external brokers. These had the purpose of enhancing brand recognition, foster employee engagement, and create positive associations with At-Bay at events and other promotional activities. The swag items were intended to serve as both functional gifts and marketing tools that would resonate with both internal teams and external brokers.

My Role

As the designer, I was responsible for conceptualizing and creating impactful on-brand merchandise that aligned with the company’s identity and messaging. My role included collaborating with marketing and other teams to ensure the designs resonated with both internal teams and customers.